Facebook: myHealthTalent.com
X/Twitter: myHealthTalent.com
Scaled Facebook audience by 567% in 2 months through organic content
Drove 500+ new users to the site and helped achieve the year’s second-best registration month
Increased engagement across platforms by 63%
Facebook: Elsevier Recruitment Solutions
LinkedIn: Elsevier Recruitment Solutions
Launched Facebook page and grew followers 315% in 4 months
Rebranded LinkedIn & Twitter, increasing followers by 43% and 27%, while cleaning up follow-back ratios to improve visibility
Boosted overall engagement rate from 2.95% to 5.98% through strategic content and scheduling.
Increased LinkedIn engagement from 3.67% to 6.31% with optimized post formats and messaging.
Doubled X/Twitter engagement (1.68% → 3.51%) using improved cadence, tagging, and timing.
Facebook: The Testing Trilogy
Built campaign’s Facebook presence from scratch
Reached 2,000+ organic followers in year one
Supported book launch that hit NYT & USA Today bestseller lists
Facebook: myHealthTalent.com
Founded and managed first-ever social media presence
Grew Facebook group to 450+ followers organically in 6 months